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Join the Conversation! 

We’re thrilled to host our virtual 2025 Priorities Conversation Series—a dynamic, panel-style webinar series designed to help human-centered C-suite leaders tackle this year's biggest challenges. We'll feature experts from Gagen and APCO as they dive into this year’s priorities and what it takes to deliver on them in practice. Register for the next webinar event in the series below.

Putting People at the Center of Digital Transformation

Tuesday, Sept. 16 // 3–4 p.m. EDT

Digital transformations don’t succeed when technology has been implemented. They succeed when people have adopted the mindsets and behaviors required to power ongoing change.

LEARN ABOUT:

  • The main challenges we see clients and companies facing with digital transformation
  • How readiness and adoption help overcome those challenges
  • Ways to ensure your digital transformation strategy sticks with your people, growing with your company and culture over time
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HOSTED BY

Maril MacDonald
Founder & CEO, Gagen MacDonald

Maril Gagen MacDonald is a globally recognized leader in communication, strategy execution and transformation. She has pioneered a discipline that collaborates with corporate leaders to optimize business performance by engaging and mobilizing their workforce behind a company’s strategic goals, its culture and its brand. She is a member of the board and Global Leadership Team at APCO. Maril is also a recipient of Arthur W. Page Society’s Hall of Fame and Distinguished Service Awards and has received the Lifetime Achievement Award from the Institute for Public Relations and the top Milestones In Mentoring Award from the Betsy Plank Center for Leadership. Maril has been recognized by PR Week as one of the top 25 leaders in the industry and one of The 50 Most Powerful Women in PR.

Explore the white paper

What strategic actions should forward-thinking companies prioritize in 2025? This year's white paper provides five powerful places to start. 

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